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8.1 Gender and Culture in Psychology
8.1.1 Universality and Bias
8.1.1.2 Cultural Bias
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What does cultural bias refer to in psychology research?
Judging behaviours based on cultural standards
Psychological research often adopts either an etic or emic
perspective
What does the etic perspective assume in psychological research?
Universality across cultures
The emic perspective examines behaviour within the
context
of a specific culture
What is ethnocentrism in psychology?
Evaluating cultures using own standards
Ethnocentrism involves judging other cultures based on one's own cultural
standards
Cultural relativism
promotes acceptance and understanding of different cultures
What is eurocentrism in psychological research?
Prioritizing Western European perspectives
Eurocentrism often uses standardized tests normed on Western
populations
Western attachment theories applied to other cultures without adaptation are examples of
eurocentrism
Match the concept with its definition:
Ethnocentrism ↔️ Judging cultures using own standards
Cultural Relativism ↔️ Understanding cultures within their contexts
Eurocentrism ↔️ Prioritizing Western perspectives
What is an example of an etic approach in psychological research?
Standardized IQ tests globally
What is an example of an emic approach in psychological research?
Studies on mental health in indigenous communities
What does ethnocentrism refer to?
Judging cultures based on one's own cultural standards
Ethnocentrism involves judging other cultures based on one's own
cultural
standards.
Ethnocentrism
skews perception and judgment of other cultures.
What is an example of ethnocentrism mentioned in the study material?
Belief that chopsticks are superior to forks
Eurocentrism assumes universality despite cultural
differences
.
Eurocentrism leads to
skewed
research in psychology.
What is one example of eurocentrism in research methodology?
Standardized tests normed on Western populations
Eurocentrism often generalizes theories developed in Western cultures across diverse
populations
.
What is the principle of cultural relativism?
Understanding cultures within their own context
Cultural relativism contrasts with ethnocentrism, which judges cultures based on one's own
standards
.
Cultural bias in research can undermine the validity and
generalizability
of findings.
Match the research perspective with its approach:
Emic ↔️ Understanding behaviour within cultural context
Etic ↔️ Applying universal standards
An etic approach assumes cultural
universality
when applying concepts.
Understanding cultural bias is crucial for accurate and fair
psychological
research.
The emic perspective examines behaviour within the context of a specific
culture
What is cultural bias in psychological research?
Interpreting behaviours based on own cultural standards
The etic perspective assumes
universal
applicability of concepts across all cultures.
Ethnocentrism is the tendency to evaluate other cultures using one's own cultural
standards
What is the primary focus of cultural relativism?
Understanding cultures within their context
An example of ethnocentrism is viewing
Eastern
dietary practices as strange or inferior.
Eurocentrism is a cultural bias that prioritizes Western European
perspectives
What is the principle of cultural relativism?
Understanding cultures within their context
Eating insects is viewed as unappetizing in Western cultures but nutritious in others, illustrating
cultural relativism
.
Cultural bias in research methodology compromises the
validity
What is the approach of the emic perspective in research methodology?
Understanding behaviour within cultural context
The etic perspective in
research methodology
may overlook unique cultural variations.
Biased psychological theories favor certain demographics due to cultural, gender, or racial
biases
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