PURCOM

• Communication is the process of people reacting to other individuals' various attitudes and behaviors
• Allows us to receive, transmit, and retain messages and information
• Interaction of words from society gives pleasure and an increased understanding of life
• Purposive Communication is intentional communication that happens within specific contexts
• Applied in a specific setting, environment, scene, social relations, and culture
• Contexts affect the process of sending and receiving messages
• Contexts include settings or environment like family, school, workplace, religious communities
• Social relationships such as friends, husband and wife, parent-child, colleagues/boss-subordinate in the office
• Scenes include place, time, and occasion like business meetings, job interviews, social gatherings-parties, weddings
• Culture includes history, tradition, beliefs, norms, values
• 7Cs of effective Communication:

  • Completeness
  • Conciseness
  • Consideration
  • Concreteness
  • Courtesy
  • Clearness
  • Correctness
• Verbal communication refers to an interaction using words to relay messages
• Non-Verbal communication refers to interaction where behavior is used to convey and represent meanings
• Types of Nonverbal Communication:

  • Paralanguage
  • Language of flowers
  • Language of colors
  • Language of time (Chronemics)
  • Language of Space (Proxemics)
  • Language of Touch (Haptics)
  • Language of Gestures
• Communication Principles:

  • Knowing your audience
  • Knowing your purpose
  • Knowing your topic
  • Anticipating objections from the audience
  • Achieving credibility with your audience
  • Following through on what you say
  • Presenting information in various ways
  • Developing a practical, helpful way to get feedback
  • Using multiple communication techniques
• Barriers to Communication:

  • Emotional Barriers
  • Use of Jargon
  • Lack of Confidence
  • Noisy Environment
• Elements of Communication:

  • Sender- source of idea
  • Message- the idea being communicated
  • Channels- the medium
  • Receiver- where the message is going
  • Noise
  • Feedback
• Ethical Communication refers to communicating in a manner that is clear, concise, truthful, and responsible
• 4 Key Ethical Principles:

  • Ensuring Transparency and Honesty
  • Understanding your Audience
  • Respecting Confidentiality and Privacy
  • Choosing the Right Time and Place
• Fundamentals of Ethical Communication:

  • Responsible thinking
  • Decision Making
  • Development of Relationships and communities
  • Context
  • Culture
  • Channels
  • Media
• Local Communication is being able to communicate with the members of your local area
• Global Communication describes ways to connect, share, relate, and mobilize across geographic, political, economic, social, and cultural divides
• Multi-Cultural refers to a society that contains several cultural or ethnic groups
• Intercultural describes communities in which there is a deep understanding and respect for all cultures
• Forms of Intercultural Communication:

  • Interracial Communication
  • Interethnic Communication
  • International Communication
  • Intracultural Communication
• Intracultural Communication involves:

  • Prepares
  • Observes
  • Compares
  • Reflects
  • Inquires
  • Respects
  • Empathizes
  • Takes risks
• Cross-cultural deals with the comparison of different cultures
• Differences are understood and acknowledged, bringing about individual change, but not collective transformations
• Impacts of Global Communication:

  • Increases business opportunities
  • Fewer cultural barriers
  • Creation of a global village
• Register describes the various styles of language available for writing or speaking
• Language registers are decided based on:

  ●Audience ●Topic

  ●Situation
• Language registers include:

  • Casual: used in writing and speech with people in the same group, informal settings like lunch with friends
  • Intimate: used with close family and friends, doesn't follow standard societal rules but follows the norms in relationships
  • Consultative: professional acts that follow most of the same rules but have a different general purpose, like a doctor's appointment or a meeting with the school principal
  • Formal: specific written or oral acts that follow similar rules about their form, usually informative but can be boring and sometimes persuasive
  • Frozen: specific written or oral acts that never change, usually related to the community's religious, laws, or customs