Propaganda

• Propaganda is a technique that appeals to the emotions of people to influence and convince them to do or believe something
• Propaganda can be biased and either negative or positive
• • Catchy Slogans: Using memorable phrases to support a product or idea
• Snob Appeal: Encouraging certain behavior based on high income and social status
• Name Calling/Stereotyping: Giving a bad label to a person or idea to make us reject it without examination
• Glittering Generalities: Using appealing words and images to sell a product without examining evidence carefully
• Card Stacking: Emphasizing positive qualities of a product and ignoring negatives
• Loaded Words: Using emotionally appealing words to influence decision-making
• Transfer: Using comparisons to something positive or negative to make the second choice more acceptable
• Testimonial: Using people's stories and opinions to strengthen claims for a product or idea
• Bandwagon - It is a technique used to sway people into thinking or acting in the same way as the majority.