Overview

• What is globalisation?

  • the practices of becoming more globally connected on a variety of scales
  • movement of people, knowledge, ideas, good and money across national borders leading to a 'borderless world'
• Globalisation:

  • Economically, politically, socially and culturally, all countries are connected in the sense that we are all influenced by one another
  • we talk to people across the globe on social media
• Types of globalisation:

  • economic
  • political
  • cultural
  • social
• Types of globalisation - economic:

  • TNCs trade products internationally and use international outsourcing and offshoring to lower costs
  • industries moved to developing countries to save money on labour, bringing economic growth there
  • trade blocs create economic integration between states and promote development
  • sources of income from international companies
  • global transaction of money e.g. buying something that is shipped from China
  • creation of global supply chains
• Types of globalisation - political:

  • gov form connections to trade such as trade deals or trade blocs
  • western democracies have had a global influence on political ideas e.g. development of market economies in former communist states
  • deregulation policies allow markets to grow with an international reach
  • international organisations exist to harmonise national economies and political relations e.g. the UN and EU
• Types of globalisation - cultural:

  • exposure to media sources such as TV and social media allow a recognition and understanding of other cultures
  • the ability to travel internationally lets ppl experience other cultures
  • individuals have a greater awareness and understanding of world events due to education and news sources
  • westernisation > domination of western cultural traits in non-western areas e.g. well known western brands like Starbucks seen in Asia
• Types of globalisation - social:

  • international immigration is creating multicultural societies where people share and adopt cultures e.g. cultural food shops
  • social networking has revoluntionised human connections, as tech platforms enable interactions with people living in different countries and across to international information
  • global NGOs & charities involve in global improvement of education and health such as World Health Organisation and Amnesty International
• what is a global village?

  • a term used by McLuhan to describe the breakdown of differences between nations
  • he argued that other scales of econ, social and cult processes were becoming less important than the global scale
• What is glocalisation?

  • when a global company produces goods which are aimed at the local market for example Starbucks do not have beef or pork products on their menu in India and Whirlpool redesigned their washing machines to account for the challenges of washing five foot long saris.