researcher is able to exert high levels of control over what happens.
controls the environmental factors, e.g. noise, temperature.
standardised procedure to ensure reliability and replicability.
all variables kept the same/constant (aside from IV).
means the DV can be measured exactly using quantitative data.
what are the advantages of lab exps?
cause & effect + conclusions are more possible (due to control researcher has).
replicable, increases reliability (use of standardised procedure).
high internal validity.
what are the disadvantages of lab exps?
demand characteristics may be an issue.
often lacks ecological validity (artificial environment).
can’t be generalised to reality.
what is the design of a field exp?
takes place in a natural setting away from the lab.
researcher has less control over what happens (has to allow extraneous variables).
quantitative + qualitative data.
what are the advantages of a field exp?
likely to have higher ecological validity as it is a real-life setting.
p’s are less likely to show demand characteristics.
high levels of mundane realism.
what are the disadvantages of field exps?
harder to randomly assign, p’s more likely to change due to participant variables.
harder to control extraneous variables.
what is the design of a natural exp?
does not manipulate the IV, uses naturally-occurring phenomena.
researcher has less control over what happens (can’t randomly allocate p’s.)
what are the advantages of a natural exp?
allow research in areas that controlled exps could not.
high external vaildity (conducted in a natural setting), w/ natural behaviours being exhibited.
what are the disadvantages of a natural exp?
difficult to say there is a cause & effect relationship as too many variables are uncontrolled.
lack of reliability, incredibly unlikely to be replicated again.
what is the design of a quasi exp?
contain a naturally occurring IV.
the naturally occurring IV is a difference between people that already exists.
researcher examines the effect of this variable on the DV.
what are the advantages of a quasi exp?
good for studying real-life settings for special groups (high ecological validity).
what are the disadvantages of a quasi exp?
lack of control over the experimental groups used.
lack of random allocation.
what is the difference between natural and quasi exps?
quasi = naturally occurring IV. however the naturally occurring IV is a difference between people that already exists (i.e. gender, age). researcher examines effect of this variable on the DV.
experimenter can’t change someone age or gender, but they could take a sample of X no. of males and females, and put them in a testablesituation.
natural exps- experimenter cannot manipulate IV, so DV is simply measured and judged as the effect of an IV. when an event occurs and impact is measured.
it’s when an IV occurs naturally that the researcher couldn’t have manipulated. there’s no way to predict it or plan to study it.