Milgram's research

• Baseline procedure

  • 40 American men, told it was about memory
  • Rigged system to assign roles
  • The participant was always the teacher and the others were the learner and experimenter
  • Teacher had to read out words and the learner had to recall them
  • Learner gave wrong answers on purpose, an electric shock was given each time with an increasing voltage
• Only 3% thought they would go up to 450 volts
• 84% glad they participated
• 100% went up to 300 volts

  65% continued up to 450 volts
• Strengths of Milgrams research

  Other research support - French TV show
• Limitations to Milgrams research

  Low internal validity

  Ethical issues
• Situational variables

  Proximity - Not in same room 65% - 40%

  Location - Run down office 65% - 47.5%

  Uniform - Everyday clothes 65% - 20%
• Another person supporting the disobedient - 65% - 10%