Good data enables businesses to do the following:
*Analyze the current financial state of the organization in terms of net profits, revenues, cash flow, assets, and liabilities
*Increase revenues through better targeting of products and increased customer satisfaction
*Examine existing production processes to take corrective action, improve efficiency, and lower costs
*Develop new, automated processes that integrate harmoniously into existing workflows and reduce demands on labor
*Gather competitive information on product and pricing decisions to stay ahead of competitors
*Make evidence-based decisions that utilize verifiable data to maximize profits and efficiency
*Understand business value by exploiting rapid changes in information and generating insights from diverse data sources to widen the competitive differentiation gap