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Key Studies
Perception
Bruner and Minturn Expectation
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Created by
Elle Roberts
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Cards (6)
Aim
To
investigate
how expectations can influence perception
Method
Independent groups
design
One group shown
numbers
One group shown
letters
The stimuli in the middle was the ambiguous figure that could be perceived as a B or
13
Participants
had to write down what the ambiguous figure was
Results
Group
shown letters were more likely to write B
Group shown numbers were more likely to write
13
Conclusion
By changing the
context
in which visual information is presented it’s possible to change the way the information is
perceived
Expectation
is an influence on
perceptual set
Strength
Supports
Gregorys
constructivist
theory
that the way we interpret information is based on past experiences
Weakness
Low
mundane
realism
as it’s
unrealistic
to be asked to draw a
stimulus
based off whether you saw a
sequence
of letters or
numbers