The economic climate has a big impact on businesses, affecting prices, investment decisions, and the number of workers employed
Consumer spending influences businesses by affecting prices, investment decisions, and the number of workers employed
The economic climate affects businesses in six main ways:
Unemployment
Changing levels of consumer income
Changes in interest rates
Inflation
Government taxation including national insurance contributions (NICs) and value added tax (VAT)
Changes in exchange rates
Unemployment does not necessarily mean someone does not have a job; it refers to those actively seeking employment but unable to find work
Reasons for unemployment include being made redundant, dismissed for misconduct, or being a school, college, or university leaver
Unemployment impacts the economy by not utilizing available workers fully, leading to slower economic growth and potentially affecting businesses
Higher unemployment results in lower household income, leading to reduced sales for many businesses as people spend less
However, demand for some products and services may increase during high unemployment as consumers opt for cheaper alternatives, benefiting businesses providing these goods
Interest rate represents the cost of borrowing money or the amount a saver receives in interest, usually stated as a percentage
For example, an interest rate of 4% would require £4 to be paid for every £100 borrowed, or a saver would receive £4 for every £100 they invested
Changes in interest rates affect both savers and borrowers:
Increase in interest rates:
Savers: receive more interest on their savings, encouraging them to spend less and save more
Borrowers: have to pay more back for money borrowed, discouraging borrowing
Decrease in interest rates:
Savers: receive less interest on their savings, discouraging saving and encouraging spending
Borrowers: have to pay less back for money borrowed, encouraging them to borrow more
Businesses that sell expensive luxury goods, like new cars, are most likely to be affected by changes in interest rates as consumers may need to finance these purchases through borrowing
Income is money received from work or investment, influencing how much someone spends
Increases in consumer income lead to higher demand for goods and services, including luxury items, prompting businesses to produce more and potentially employ more staff
Reductions in consumer income result in decreased spending, with people opting for cheaper alternatives and businesses planning to produce less, potentially leading to staff redundancies
Not all businesses are affected the same way by changes in consumer income; the impact depends on the type of products a business sells
Inflation refers to a general and sustained increase in prices over time, measured using an index like the Consumer Prices Index (CPI), which tracks how the price of a typical basket of items changes over time
The rate of inflation is usually stated as a percentage; for example, an annual inflation rate of 2% means that a product priced at £1.00 last year will now be priced at £1.02
Inflation reduces the purchasing power of money, leading to lower levels of consumer spending and a fall in sales for businesses if income does not increase at the same rate
To compensate for inflation, staff may ask for pay rises above the rate of inflation, leading to higher costs for businesses and potentially further price increases, adding to inflation
Inflation affects global businesses trading overseas; if inflation is higher in the UK than elsewhere, UK goods become comparatively more expensive, leading to a fall in demand for UK goods
The economic climate has a big impact on businesses, affecting prices, investment decisions, and the number of workers employed
Government taxation influences the economic climate, with taxes being a financial charge made by a government on individuals, consumers, and businesses
Types of taxes in the UK include:
Income tax: charged on income such as wages
Corporation tax: a charge on a company’s profits
National Insurance contributions (NICs): cover healthcare, state pensions, and employment-related benefits
Value-added tax (VAT): a charge on sales of goods and services based on the value of the item sold
Council tax: a charge on property by local councils based on the property’s value and the number of people in a household
The impact of taxation on businesses:
Taxes can be paid directly to the government or collected on behalf of the government by businesses
An increase in income tax means consumers have less money to spend, leading to reduced business investment
An increase in VAT results in consumers paying higher prices, reducing their purchasing power and potentially causing inflation
The exchange rate is the price of one currency expressed in terms of another currency, determined by supply and demand
Changes in exchange rates can affect the transportation and sale of goods or services imported into a country, as well as the price of goods exported abroad from the UK
Increasing globalization and improved technology have increased the number of businesses that buy and sell overseas, all affected by changes in exchange rates
Businesses need to consider exchange rates when agreeing prices, as large and unexpected changes can create uncertainty for businesses that trade overseas
If the value of the pound increases, more foreign currency can be purchased for the same number of pounds, known as an appreciation in the value of the pound
A depreciation in the value of the pound means that less foreign currency can be obtained for the same amount of domestic currency, making the pound weaker
A UK business that exports products will benefit from a fall in the value of the pound, while UK firms that import raw materials will have to spend more pounds to obtain the same foreign currency
The effect of a change in exchange rates can be remembered using the acronyms SPICED and WPIDEC: