A systematic investigation that requires data to be collected, analyzed, and interpreted of any social or natural phenomena where results and conclusions are aimed at contributing to generalizable knowledge
Scientificmethod
A standardized set of techniques for building scientific knowledge
Methods of reasoning used when conducting scientific research
Inductive
Deductive
Inductive
Aims to infer theoretical concepts and patterns from observed data; also known as TheoryBuildingresearch
Deductive
Aims to test concepts and patterns known from theory using new empirical data; also known as TheoryTestingresearch
Research types
Qualitative
Quantitative
Qualitative research
Often referred to as inductive research; aims to understand or make sense of the world based on the experiences and perceptions of individuals
Quantitative research
Often referred to as deductiveresearch; aims to understand the world by generalizability using controlled, value-neutral processes
Research purposes
Basic research
Applied research
Basic research
Also known as theoretical research; aims to test existing or generate new theories to advance knowledge or understanding
Applied research
Aims to use the acquired knowledge in order to contribute directly to the understanding or resolution of practical issues; often identified when the research contributes to the solution of specific practical problems
Knowledge types
Empirical
Nonempirical
Empirical
Information gathered through experience and direct data collection
Nonempirical
Roots from introspection, vicarious experiences, and people's analysis of events
Knowledge types
Scientific knowledge
Nonscientific knowledge
Scientific knowledge
A generalized body of laws and theories that explains a phenomenon acquired using the scientific method; can be imperfect or far from the truth since it is based on the various theories currently accepted at the time
Nonscientific knowledge
The other sphere of human knowledge. It involves religions, ethical beliefs, moral precepts, and philosophical ideals
Research types
Exploratory
Explanatory
Descriptive
Exploratory
Often conducted in new areas of inquiry where it intends to scope out the magnitude of a particular phenomenon, problem, or behavior, to generate new ideas
Explanatory
Provides explanations of an observed phenomenon by answering the 'why' and 'how' questions; attempts to correct the dots by identifying causal factors and outcomes of the phenomenon; and often seeks to explain an aspect of life
Descriptive
Is often used to describe an aspect of life richly. This is related to explanatory research but instead answers the 'who', 'what', 'when', and 'where' questions
Research design
A strategic plan of how to go about answering the research questions. It is a plan on how to collect, analyze, and interpret the research data. It touches on all parts of the research and acts as a blueprint
Research methodology
The rationale for the research design and is broader in terms of concepts on which it touches. It justifies one's choice of data collection, analysis method, and procedures
Research methods
Specific set of tools that a researcher uses throughout the study. These are the details that will be based on the methodology
Research paradigm
A cluster of beliefs and dictates which for scientists in a particular discipline influence what should be studied, how research should be done, and how results should be interpreted
Research paradigms
Qualitative
Quantitative
Qualitative research
Researchers are primarily concerned with processes rather than outcomes
Researchers are interested in meaning, or how people make sense of their experiences
The researcher is the primaryinstrument for data collection and analysis
Research involves fieldwork
The research is highly descriptive in that the researcher is interested in deriving meaning from words or pictures
The process is inductive
Approaches to qualitative research
Phenomenology
Ethnography
Case study
Discourse/Conversation analysis
Inductive thematic theory
Grounded theory
Narrative analysis
Phenomenology
Both an approach to and a method of understanding the behavioral, emotive, and social meanings of lived experiences of individuals; emphasizes the individual's experiences, beliefs, and perceptions
Ethnography
Focuses on studying shared practices and belief systems (i.e., culture) of a group of people in their natural context over a prolonged period
Case study
Allows in-depth investigation of complex issues within a specific context based on a small geographical area or a very limited number of individuals as the subjects of the study
Discourse/Conversation analysis
Studies naturally occurring discourse and extract shared meanings from such discourse; text is the object of analysis; it is divided into four (4) themes: discourse as a topic, discourse as a form of action, discourse is rhetorically organized, and language is constructive
Inductive thematic theory
Primarily concerned with presenting the stories and experiences voiced by study participants as accurately and comprehensively as possible; most common qualitative data analysis used in social, behavioral, and health sciences
Grounded theory
A set of inductive data collection and analytic methods to construct theories grounded in the data themselves
Narrative analysis
Focuses on narratives (storytelling) as the source of data; research focus shifts from "what actually happened" to "tell me what happened"; relates not just lifespans, but also accounts episodes and interconnections among them
Characteristics of qualitative research
Qualitative research occurs in the field or in a naturalsetting where the phenomenon is happening; the researcher engages with the people directly involved and often acclimate themselves to the views, beliefs, and culture of the community in focus
Researchersactasthekeyinstrument in collecting data for qualitative research; the interactions, direct observations, and subjective analysis of the researcher and participants become part of the research process and collected data
The participant and their subjectiveviews on a particular phenomenon are put into emphasis in a qualitative study; these different perspectives are highlighted when presenting the findings of the study
Qualitative research uses multiplesources of data and analysis; data can be collected using interviews, focus group discussions, observations, document reviews, and audio-visual information
Strengths and weaknesses of qualitative research methods
Semi-structured interviews
Observations
Focused group discussion
Semi-structured interviews
Strengths: Prevents imposing biases, important means to dig down information using open-ended questions, ensures mutual understanding between participant and interviewer; Weaknesses: Tendency to ask leading questions, interviews and analysis can be both time-consuming, subjective, and not generalizable, participants' accounts always mean something, but they cannot always be taken at face value
Observations
Strengths: First-hand account of observing, prevents imposition of preconceived ideas and explore unforeseen effects; Weaknesses: Observations and analysis can be time-consuming and are not generalizable, observer's presence may influence participants, observer may misinterpret actions, may be subjective
Focused group discussion
Strengths: Less expensive than individual interviews, provides a relaxed atmosphere so that people feel free to express their views and strengths, responses can be more spontaneous than in a one-to-one interview; Weaknesses: Findings are not generalizable unless sampling techniques are used to constitute the groups, depends on people's ability to talk in groups; group dynamics may inhibit people