Effectiveness: inconsistent and not last long term
• P: aversion therapy shows mixed evidence for effectiveness, + any benefits may not be long-lasting
• E: e.g, Miller (1978) found no diff in recovery between those treated with aversion therapy, counselling, or both, suggesting aversion therapy may no offer no added benefit. Although Smith et al (1997) found higher abstinence rates for alcoholics treated with aversion therapy, these findings not consistently replicated. Additionally, positive effects may not generalise outside clinical setting, as once unpleasant stimulus (shocks or nausea-inducing drugs) is removed, learned association can be extinguished, as pavlov’s classical conditioning research suggests
• E: calls the question of long-term utility of aversion therapy, especially as relapse rates are high + therapy treats surface behaviours than underlying causes
• L: some support for short term effect, lacks consistency