marketing - adverting costs spread over more units
Purchasing - bulk buying = discounts
what are external economies of scale?
cost savings that come from outside the firm, due to the growth of the industry or area e.g skilled local workers, shared suppliers, imported transport
what is the minimum efficient scale (MES)?
the lowest level of output at which a firm achieves productive efficiency (lowest possible average cost) - bottom of the LRAC curve
what are diseconomies of scale?
when a firm gets too big and costs per unit start rising due to inefficiencies
causes of internal diseconomies of scale?
communication problems - information gets lost in big teams
coordination issues - hard to organise large operations
motivation drops - workers feel less values in a huge firm
Diagram - LRAC curve with economies and diseconomies of scale
a U-shaped curve:
Left side: economies of scale - LRAC falls
Bottom: MES
Right side: diseconomies of scale - LRAC rises
why are economies of scale important in competitive markets ?
they let firms lower prices, increase profit or investment in innovation - huge competitive advantage
how can small firms survive despite not achieving economies of scale?
niche markets
customer loyalty
personalised service
government support or subsidies
what are external diseconomies of scale?
These occur when the entire industry grows too large, causing rising costs for all firms, not just one
examples of external diseconomies of scale?
congestion = delivery delays
rising wages = increased competition for labour
overuse of shared infrastructure = breakdowns
how do external diseconomies of scale shift the LRAC curve?
they shift the entire LRAC curve upward, meaning firms face higher costs at every level of output, even if they haven’t changed anything internally
what is the relationship between returns to scale and economies/diseconomies of scale?
increasing returns to scale leads to falling long run average costs or economies of scale
decreasing returns to scale bring about rising long-run average costs or diseconomies of scale
why might increasing returns to scale not lead to economies of scale?
because if input costs rise at the same time (e.g wage inflation, higher rent), cost per unit might still go up, even if output increases faster
what is the link between economies/diseconomies of scale and LRAC?
economies of scale = falling LRAC
diseconomies of scale = rising LRAC
the LRAC curve is U-shaped because of this relationship
bottom of the U = minimum efficiency scale (MES) - most efficient size of firm
what are long-run marginal costs (LRMC)?
the change in long-run total cost when output increases by one more unit, all inputs are variable
what is the formula for long-run marginal costs?
LRMC=ΔQΔLRTC
how do LRMC and LRAC curves relate?
when LRMC < LRAC, LRAC is falling - economies of scale
when LRMC > LRAC, LRAC is rising - diseconomies of scale
LRMC = LRAC, LRAC is at its minimum point (MES)
how do firms use LRAC and LRMC to make decisions?
firms compare marginal costs to average costs and revenue. if LRMC is rising above LRAC, it may not be worth expanding. helps decide optimal scale of production and whether to grow or stay lean