-The current flows from the positive terminal around the coil of the wire
-The motor effect means that part of the coil experiences a downwards force, and part of the coil experiences an upwards force
-This the coil of the wire rotates
-The split ring commutator swaps the positive and negative connections every half turn
-Thus the current swaps direction every half turn
-Hence the forces acting on the coil will always be in the same direction
-Which means the coil will continue to rotate