The energy change in the system cannot solely tell whether a chemical reaction will occur spontaneously. To make this kind of prediction, another thermodynamic quantity is needed: ENTROPY.
A quantity used to describe the course of a process, whether it is spontaneous and has a probability of occurring in a defined direction, or non-spontaneous and will not proceed in the defined direction, but in the reverse direction
In a chemical reaction, ΔHreaction = Hproducts - Hreactants. If it is exothermic, then ΔHreaction = (-). To get a negative ΔHreaction , the Hproducts must be lower than the Hreactants.
Heat flows from a hotter object to a colder one. An iron object rusts in moist air. Sugar dissolves in a cup of coffee.