Design of Qualitative Research. Qualitative research is an emergent design which means that it emerges as you make ongoing decisions about what you have learned. As a design, qualitative research requires researcher’s decision-making like how to gather data, from where and whom to collect, when to gather, and for how long is the process will be. To have a holistic picture of qualitative research project, you have to remember that in deciding on a topic, you have to consider the kind and the field it belongs, as well as its relevance to your daily life.