The action or fact of spreading something, especially information, widely
Mao spread his propaganda throughout China after gaining control
Little Red Book
The biggest part of Mao's propaganda, a collection of his quotations
The Little Red Book was written in 1964
The official title of the book is "Quotations of Chairman Mao Zedong"
Purpose of the Little Red Book
To condense and put together a wide collection of Mao's sayings in an easily accessible book for people to reflect on as they learn Maoism and how to live in society
The Little Red Book was incredibly small, about the size of a cell phone
Reasons for the small size of the Little Red Book
Less information had to go into it
Everyone could carry it easily
It was an easy way to identify who was pushing for the government
Carrying the Little Red Book was a requirement, otherwise people would be targeted, shunned and separated
750 million copies of the Little Red Book were sold and given out in 4 years from 1964 to 1968
The number of Little Red Books sold surpassed the sales of the Bible, Quran, Torah, and teachings of Buddha in China