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• Crisis


  Any event that is expected to lead to, an unstable and dangerous situation affecting an individual, group, or whole organization
• Crisis Management


  The process by which an organization deals with a major event that threatens to harm the organization, its stakeholders, or the general public
• Crisis Management Cycle


  1. Identification

  2. Preparation

  3. Prevention

  4. Response

  5. Recovery

  6. Learning
• Identification


  • First stage of crisis management is identifying the crisis' nature
  • Crisis can be clustered into: natural crisis, organizational misdeed crisis, deception crisis, workplace violence crisis, skewed values crisis, rumors crisis
• Preparation


  • Second stage is preparing for the crisis
  • Crisis preparation is done by: vulnerability assessment, crisis planning (operational and communications)
• Prevention


  • Third stage is preventing the crisis from happening
  • Crisis prevention is done by: anticipate and have a plan, respond immediately, do not over talk, always tell the truth, accept responsibility
• Response


  • Fourth stage is responding to the crisis
  • Effective crisis response includes: set of planning scenarios, set of response modules, preset activation protocols, clear communication channels
• Recovery


  • Fifth stage is recovering from the crisis
  • Organizations must be able to carry on with their business in the middle of the crisis while simultaneously planning for how they will recover from the damage the crisis caused
• 5 Rules for Crisis Management

  • Being Unprepared Is No Excuse
  • Know The Threats & Get Ready For Them
  • You've Got 48 Hours
  • Divide And Conquer
  • Get Outside Help
• Every member can or must be part of the crisis solution
• Always remember that every crisis can be managed