Obedience

• Obedience is a form of social influence in which an individual follows a direct order.
• Milgram's Research into obedience

  Milgram investigated obedience with his "shock experiment"

  • Participants were asked by an experimenter in a lab coat to administer "shocks" to a confederate if they answered a question incorrectly
  • The shock scale ranged from 15V to 450V
  • Participants met the confederate and watched them as they were strapped into the "shock" chair
  • No participant stopped administrating shocks before 300V, regardless of the confederates 'cries'
  • Participants were not aware that the 'shocks' administered were fake prior to the experiment