states that motivation is determined by employee beliefs about expected performance and outcomes.
Two theories—organizational behaviourmodification (OB Mod) and social cognitive theory
—complement expectancy theory by explaining how people learn what to expect from their actions, which is how people develop the
expectancies that affect motivation.
behaviourism
the dominant paradigm about managing individual behaviour
Organizational Behaviour Modification (OB Mod)
A theory that explains employee behaviour in terms of the antecedent conditions and consequences of that behaviour.
OB Mod attempts to change behaviour (B) by managing its antecedents (A) and consequences (C)
Consequences
are events following a particular behaviour that influence its future occurrence.
Antecedents
are events preceding the behaviour, informing
employees that a particular action will produce specific consequences.
Behaviour
What a person says or does
OB Mod identifies four types of consequences, called the contingenciesofreinforcement.
Four OB Mod Consequences(P.P.E.N)
Positivereinforcement
Punishment
Extinction
NegativeReinforcement
Positive Reinforcement
refers to any consequence that, when introduced, increases or maintains the frequency or future probability of a specific behaviour.
Punishment
refers to any consequence that decreases the frequency or future probability of a specific behaviour occurring.
Extinction
occurs when the target behaviour decreases
because no consequence follows it.
Extinction
When no consequence, behaviour decreases.
Negative Reinforcement
often confused with the application of punishment. It’s actually the opposite—the removal of punishment.
Negative Reinforcement
occurs when the removal or avoidance of a consequence increases or maintains the frequency or future probability of a specific behaviour
Schedules of Reinforcement
OB Mod considers the frequency and timing of these reinforcers
continuous reinforcement
The most effective reinforcement schedule for learning new tasks.
Continuous Reinforcement
providing positive reinforcement after every occurrence of the desired behaviour
variable ratio schedule
the most effective reinforcement schedule for motivating behaviour
Variable ratio schedule
providing positive reinforcement after a varying number of times.
Gamification
An innovative and increasingly popular workplace behaviour modification strategy
Gamification
reinforcing behaviour through digital games in which employees earn points and “badges” and compete for top positions on leader boards.
Gamification
potentially reinforces learning and desired behaviours through positive reinforcement and extinction.
organizational behaviour modification has a number of limitations.
reward inflation
2. variable ratio schedule of reinforcement tends to create a lottery-style reward system.
reward inflation
which the reinforcer is eventually considered an entitlement.
SocialCognitiveTheory
A theory that explains how learning and motivation occur by observing and modelling others as well as by anticipating the consequences of our behaviour.
Observation and modelling
alternative to the behaviourist approach.
Three most relevant to employee motivation
Learning behaviourconsequences.
Behaviour modelling.
Self-regulation.
Learning Behaviour Consequences
observing or hearing about what happened to other people, not just by directly experiencing the consequences.
Learning behaviourconsequences
Anticipate consequences in other/related situations.
Behaviour modelling.
people learn by imitating and practising their behaviours
Behaviour modelling
also increases E-to-P expectancy because people develop a stronger self-efficacy after observing others and performing the task successfully themselves.
Self-efficacy
particularly improves when observers are similar to the model in age, experience, gender, and related characteristics.
Self-Regulation
An important feature of social cognitive theory is that human beings set goals and engage in other forms of intentional, purposive action.
Self-regulation
Set goals and standards, anticipate consequences.
Self-regulation
establish their own shortand long- term objectives, choose their own standards of achievement, work out a plan of action, consider back-up alternatives, and have the forethought to anticipate the consequences of their goal-directed behaviour.
people self-regulate by engaging in self-reinforcement;
Self-reinforcement
they reward and punish themselves for exceeding or falling short of their self-set goals.