The strength of the two process model is support for link between bad experience and phobia
Little Albert study shows how bad experience involving a stimulus can lead to a phobia of that stimulus
study found 73% of people with a fear of dentistry had experienced a traumatic experience linked to dentistry
confirms that association between stimulus and unconditioned response leads to development of phobia
However, not all phobias stem from a bad experience. Common phobias, like snake phobias occur in populations, were very few people have any experiences of snakes, association isn’t strong