Cheating & Violence

• The rise in investigative journalism in the 1970's led to much exposure of an ever-increasing amount of corruption in sports.
• Players themselves split beans to make money.
• It was estimated that ⅓ of the US Olympic Team were on steroids in 1968 and 68% by 1972.
• In 1980, University of New Mexico coaches were found falsifying athletes' grades in order to keep mediocre students who earned University gate-money.
• Violence in sport increased due to money at stake in the 1970's.
• Commercialisation was changing the nature of American sport.