correlation is a way to measure the strength between two or more co-variables
a positive correlation is where one co-variable increases and so does the other.
a negative correlation is where on co-variable increases and the other decreases
no correlation is when the variables have no relationship
correlational hypothesis predicts a relationship between two variables
A directional hypothesis for a correlation states whether the relationship will be a positive or negative correlation
A non-directional hypothesis simply states that there will be a correlation.
correlations are designed to investigate the strength and direction of a relationship between two variables.
The strength of the correlation is expressed by the correlation coefficient
The correlation coefficient is always a figure between +1 and -1 where +1 represents a perfect positive correlation and -1 represents a perfect negative correlation and 0 means there is no correlation.
the closer the correlation coefficient is to 0, the weaker the correlation.
the closer the correlation coefficient is to 1 (-1) the stronger the correlation.
correlations are useful as a tool of research as they provide a strength and direction of a relationship between variables and can be used a starting point to assess the relationship between variables before committing to an experimental study.
Correlation allows researchers to look at the relationship between variables that you would not be able to experimental investigate e.g obesity and junk food consumption
Correlation are quite quick and economical to carry out because there is no need for a controlled environment and no manipulation of variables is required, so they are less time consuming that the planning and execution of setting up an experiment
correlation can use secondary data which means they are less time consuming.
correlations don't provide a cause and effect relationship, we cannot conclude that one variable is causing the other to change. This can sometimes lead to correlations being misinterpreted or misused.
Although correlations can tell us the strength and direction of variables, they cannot tell us why the variables are related
third variable problem
another untested variable is causing the relationship between the two co-variables