Critics said TV had a dangerous influence on viewers
Promoted Conformity
1950's family sitcoms-
Father Knows Best (1954-60)
The Adventure of Ozzie & Harriet (1952-66)-portrayed the domestic bliss of white, middle-class suburban families where mothers invariably stayed at home as the ideal
Promoted Consumerism through non-stop Advertisement & Programme Content-
I Remember Mama (1949-56)- young family members taught their immigrant parents that consumerism was good
Caused Decline in Educational Test Scores & Reading-
Newspapers & Magazines lost sales- Life Magazine & Saturday Evening Post
Made viewers physically inactive & mentally passive
Main reason why TV programmes promoted conformity- designed for maximum mass appeal- sponsored by advertisers & a programme that displeased too many people was a waste of advertisers money