Cards (6)

  • Critics said TV had a dangerous influence on viewers
  • Promoted Conformity
    1950's family sitcoms-
    • Father Knows Best (1954-60)
    • The Adventure of Ozzie & Harriet (1952-66)-portrayed the domestic bliss of white, middle-class suburban families where mothers invariably stayed at home as the ideal
  • Promoted Consumerism through non-stop Advertisement & Programme Content-
    • I Remember Mama (1949-56)- young family members taught their immigrant parents that consumerism was good
  • Caused Decline in Educational Test Scores & Reading-
    • Newspapers & Magazines lost sales- Life Magazine & Saturday Evening Post
  • Made viewers physically inactive & mentally passive
  • Main reason why TV programmes promoted conformity- designed for maximum mass appeal- sponsored by advertisers & a programme that displeased too many people was a waste of advertisers money