media language

• circulation 


  number of copies sold
• readership


  total number of people likely to buy
• niche audience


  specialised selected audience
• hybrid genre 


  entertainment and social business
• words that sound the same but have different meanings

  homophonic puns
• post-modernism, intertextuality, bricolage
• interviews with a well known star will make the cover more attractive and increase sales
• striking at a distance - bright colours and contrasts
• polysemic


  multiple meanings with connotations
• semiotics?


  signs