ICT LESSON 9

• ADVOCACIES - Activities helping you to disseminate information.

  • Intentional activities that aim to promote a particular cause or policy.
• ADVOCACIES It is the strategic use of information, in different formats, to change policy or stop an unjust situation affecting the community or the marginalized sector.
• ADVOCACIES - online or offline
• DEVELOPMENTAL COMMUNICATION - process on how we can speak up about certain issues

  • Intentional use of communication to advance sustainable social development.
• DEVELOPMENTAL COMMUNICATION - it is a process that is not done alone by the person who initiates it, but by all stakeholders who are proactive and involved.
• FACEBOOK - A user can post and share text messages, images, and videos on this platform. On the wall of a private page, the advocacy ads can be posted and shared. Its public space (via its comment section on shared posts) allows a democratic exchange of ideas that will further communication and advocacy.
• TWITTER - Since there is a relatively small textual message of approximately 140 characters that can be tweeted, can be a platform for an advocacy campaign and development communication by putting the advocacy or communication theme and creating a hashtag to facilitate promotion and efficient search and match of the campaign.
• INSTAGRAM - Advocacy campaigns and communication ads can be published. This platform accommodates both graphic and video formats. The material should only have to be strategically thought of so that it will be effective in this platform.
• YOUTUBE - might be one of the largest and most efficient databases for video content. If the communication and advocacy are in audio (with moving images) or video formats, YouTube is a good space to store and disseminate the content.
• Multi-Platform Dissemination - Advocacies and development communication, when they intend to reach the audience faster and more effectively, can be integrated. 
•  DEFINE YOUR GOALS.

  Always know the purpose of the advocacy or communication.
• . KNOW YOUR AUDIENCE.

  Audiences have different characteristics, so it is helpful if you know well who your content is.
•  IDENTIFY THE MESSENGER.

  Choose the right face of the advocacy. The audience will scrutinize whoever acts as be messenger.
• CRAFT YOUR MESSAGE STRATEGICALLY.

  Be audience-centered. Try to be clear, simple, focused, consistent, appealing, evidence-based, and pragmatic.
•  IDENTIFY DELIVERY METHOD.

  What social media platform is best used for this?
• IDENTIFY RESOURCES AND GAPS.

  It is suggested to do a SWOT (strength, weaknesses, opportunities and threats) analysis.
• PLAN THE NEXT MOVE.

  There should be clear and specific steps, smart goals, and organized timelines.
• EVALUATE EFFECTIVENESS.

  Evaluate how effective it is and based on the evaluation, improvements can be made.
• THE SOCIAL POWER OF SOCIAL MEDIA 

  The advent of information and communications technology and the introduction of social media have made the world a global village. It enables the world to communicate without interruptions and in an inexpensive way. Social media, as an avenue for sharing content and ideas and connecting people of diverse cultures and nationalities, creates a virtual community that mimics the physical environment.
• Social media reaches the world inexpensively. - With the use of social media platforms now, a great portion of the world population can connect with everyone in a fast and inexpensive way.
• It engages and brings people together. - Social media's facility of interactive engagement brings people from all walks of life and from cross-national and cross-cultural boundaries to meet for common purposes.
• It informs and educates the people of the world. - YouTube University provides equal ++opportunity for students in economics classes.
• It awakens creativity and criticality. - Exposing important social issues via social media allows the users to be critical as well of his or her views.
• It creates opportunities to better the Iives of people - The popularity of e-commerce is one of the many ways to improve economically through social media. it can even be used free of charge.
• DIGITAL CITIZENSHIP - The users of any digital technology, be it standalone or connected to the internet.
• Digital citizenship as "norms appropriate, responsible behaviors with regard to technology use." This means that it is the observance of appropriate conduct and application of ethical principles when involved in activities online.
• ACCESS - each Filipino person needs to be given fair access to digit technology and the internet to advance oneself personally, professionally, and economically.
• DIGITAL COMMERCE - which refers to the electronic transactions on the internet, is both a right and a responsibility.
• DIGITAL COMMUNICATION - Digital communication or the electronic exchange of messages and ideas is both a right and a responsibility. It is a right in the sense that it promotes freedom of speech and expression and allows democratic participation in public discussions. Going overboard to the limitation of digital communication may have legal repercussions.
•  DIGITAL LITERACY- not only refer to the ability to use digital technology but being able to use it in the right situation.
• ETIQUETTE. -This is the written and unwritten rules that are to be observed to create harmony and respect.
• RIGHTS AND RESPONSIBILITIES - This refers to what is due to a user and what is expected of him or her. The users must understand that with their rights allowed, they must observe caution or be responsible in exercising those rights
• LAW - The use of the internet is regulated through cyber laws. Although laws vary in each country, the general intention is to keep the use of this platform safe and productive.
•  HEALTH - Digital citizenship should also pay importance to health and wellness. Health is not only physical but also mental. This means that your involvement in the internet world should secure your wellness physically and mentally.
•  DIGITAL SECURITY - Engaging in digital activities should secure the users. A basic security measure that everyone should be familiar with is the use of user-defined passwords to lock one's accounts or devices.