case studies

• purpose of a case study

  • to provide a detailed analysis of a real life event
  • used when there is a rare behaviour investigated
  • allows data to collected on something psychologists have very little understanding of so could be the starting point for more in depth research
• examples of famous case studies

  • little albert
  • London riots
  • 9/11
• evaluating case studies

  +able to unveil rich, detailed information about a situation in unique insights which are often over looked

  -difficult to generalise as results are so unique