Assassins Creed

• Who is Assassins creed published by

  Ubisoft
• How many incarnations are there of Assassins Creed

  12 plus spinoffs
• What type of genre is assassins creed

  action adventure
• When was Assassins Creed introduced

  2007
• What was the value of the global video games market in 2021 estimated to be

  $138.4 billion increasing from $52.8 billion in 2012
• What is another significant element related to the financial success of a games franchise

  Ownership
• Why did they release Assassins Creed III : LIberation on PS Vita


  They wanted to tap into the increasingly popularity of mobile gaming eg smartphones and tablets
• 3 features of the PS Vita associated with smartphones

  Wifi 3G Bluetooth Touchscreen
• Which other game in the franchise have also adapted to technological developments

  Assassins Creed Valhalla
• What is cross-generational gaming


  People from different generations playing video games together
• What has happened as a result of distributing and circulating games

  Increased revenue for the franchise
• What did Assassins Creed Odyssey offer

  A more immersive experience for players than previous games
• What was special about Assassins Creed Infinity


  It would be a fully live service game
• What is the effect of a fully live service game

  Expands the franchise, enables the games to time jump including multiple historical settings rather than the single setting, Ensure the longevity creating the ability to add new content rather than launching a completely new game
• Who are the Video Games mainly regulated by in the UK


  VSC Video Standards Council and PEGI Pan European Game Information
• Who are the regulation theorists

  Sonia Livingstone and Peter Lunt
• What does new technology open up

  New Opportunities and arguable new risks that complicate regulation
• Who is the cultural industry theorist

  David Hesmondhalgh
• What is one of the ways cultural industries minimise risk

  Genre Formatting
• What does the sequel formula of the franchise model give

  Clues of what to expect but enough differences through themes and setting to ensure anticipation and buzz around the launch of a new game
• What other idea did Hesmondhalgh put forward

  The largest companies operate across a number of different cultural industries
• What is a key strategy for targeting audiences


  The brand identity
• How do game producers construct audiences

  Through the decisions they make about characters, narratives and gameplay
• Example of constructing audiences

  Assassins Creed Odyssey offer players a choice between a male and female character. Alexios or Kassandra
• What does having the choice of choosing the character gender allow

  It allows different interpretations of the narrative
• How have games in this franchise broadened their appeal

  By the inclusion of female protagonists and different historical settings