The activation of receptors in the various sense organs
Sensory receptors
Specialized forms of neurons
Stimulated by different kinds of energy rather than by neurotransmitters
Sense organs
eyes
ears
nose
skin
taste buds
Transduction
Turning outside stimuli into neural activity
Just noticeable difference (jnd or the difference threshold)
The smallest difference between 2 stimuli that is detectable 50 percent of the time
Absolute threshold
The smallest amount of energy needed for a person to consciously detect a stimulus 50 percent of the time it is present
Subliminal stimuli
Stimuli that are below the level of conscious awareness
Just strong enough to activate the sensory receptors, but not strong enough for people to be consciously aware of them
Subliminal perception
The process by which subliminal stimuli act upon the unconscious mind, influencing behavior
Subliminal messages and perception are linked to the idea of mind control, and the roots of this are placed very far back in our history. Mind control is where an individual or group of individuals can be controlled without their awareness. It is perception below the individual's/group's threshold. It is also the idea that people can be made to do things they would not ordinarily do.
Ways subliminal messages can be sent to the unconscious
Visual
Auditory
Habituation
The tendency of the brain to stop attending to constant, unchanging information
Sensory adaptation
The tendency of sensory receptor cells to become less responsive to a stimulus that is unchanging
Brightness
Determined by the amplitude of the wave - how high or how low the wave actually is
Color (hue)
Determined by the length of the wave
Saturation
The purity of the color people sees
Parts of the eye
Cornea
Aqueous humor
Pupil
Iris
Lens
Vitreous humor
Retina
Visual accommodation
The change in the thickness of the lens as the eye focuses on objects that are far away or close
Nearsightedness (myopia)
The shape of the eye causes the focal point to fall short of the retina
Farsightedness (hyperopia)
The focus point is behind the retina
Layers of the retina
Ganglion cells
Bipolar cells
Photoreceptors
Rods
Visual sensory receptors found at the back of the retina
Responsible for noncolor sensitivity to low levels of light
Cones
Visual sensory receptors found at the back of the retina
Responsible for color vision and sharpness of vision
Blind spot
Area in the retina where the axons of the three layers of retinal cells exit the eye to form the optic nerve; insensitive to light
Dark adaptation
The recovery of the eye's sensitivity to visual stimuli in darkness after exposure to bright lights
Light adaptation
The recovery of the eye's sensitivity to visual stimuli in light after exposure to darkness
Trichromatic theory
Theory of color vision that proposes three types of cones: red, blue, and green
Opponent-process theory
Theory of color vision that proposes four primary colors with cones arranged in pairs: red and green, blue and yellow
Monochrome colorblindness
A condition in which a person's eyes either have no cones or have cones that are not working at all
Red-green colorblindness
Either the red or the green cones are not working
Sex-linked inheritance
The gene for color-deficient vision is recessive
Wavelength
Interpreted as frequency or pitch (high, medium, or low)
Amplitude
Interpreted as volume (how soft or loud a sound is)
Purity
Interpreted as timbre (a richness in the tone of the sound)
Hertz (Hz)
Cycles or waves per second, a measurement of frequency
Parts of the ear
Auditory canal
Eardrum
Cochlea
Organ of Corti
Auditory nerve
Pitch
Psychological experience of sound that corresponds to the frequency of the sound waves
Place theory
Theory of pitch that states that different pitches are experienced by the stimulation of hair cells in different locations on the organ of Corti
The medulla oblongata controls vital functions such as breathing, heart rate, blood pressure, swallowing, vomiting, sneezing, coughing, digestion, urination, defecation, and sexual responses.
The purpose of the midbrain is to relay sensory information from the eyes, ears, nose, and mouth
The pons relays motor signals between the cerebellum and spinal cord