Advantages of E-Commerce

• Reach a large amount of customers


  The organisation can reach a wide range of customers world-wide.
• Site is always accessible


  Customers have access to the site 24/7, which could increase sales.
• Reduce costs


  The organisation can reduce costs by not needing premises on high streets or shopping centres that have high rental costs.
• Home shopping


  Customers can shop from the comfort of their own homes and get products delivered to them.
• Increased marketing


  Organisations can monitor what customers are buying and use this information for marketing purposes.