Advantages of a Written Survey

• Customers can share their opinions


  Customers are given the opportunity to share their opinions and they therefore feel valued.
• Immediate issue


  Surveys can be issued immediately after the customer has experienced the customer service, meaning the experience is fresh in their minds, helping them provide more accurate feedback.
• Easy to analyse and compare


  As the data tends to be quantitative, it is easier to analyse and compare with previous results.