Micro reviewer

• It is a consequence of lack of tourism planning or poor tourism planning that damage or permanent alteration of historical/Cultural landmarks and resources
• Physical Impacts


  • Damage or permanent alteration of historical/Cultural landmarks and resources
• It is a consequence of lack of tourism planning that is less accessibility to services and tourist attractions for local residents resulting in local resentment
• Human Impacts


  • Less accessibility to services and tourist attractions for local residents
  • Local resentment
• It is a consequence of tourism planning that erosion of market shares due to the competitive destination areas
• Marketing Impacts


  • Erosion of market shares due to the competitive destination areas
• It is a consequence of tourism planning that is inadequate representation of the tourism Industry's interests
• Organizational Impacts


  • Inadequate representation of the tourism Industry's interests
• Barriers of Tourism planning


  • Expensive
  • The tourism Industry is complex and diverse
  • If private investment is lacking, the state should become involved
  • People tend to adopt the lifestyle of the tourist changing their clothing, food, and other customs
• Tourism planning phase


  • 1960
  • Major synthesis phase
  • Goal-setting, strategy selection and objective-setting phase
  • Detailed Analysis Phase
• In defining the planning goals, strategies and objectives, it is important that they are complementary to policy goals and objectives
• The detailed analysis phase involves the preparation of maps identifying location of major resources
• Information promotion


  This promotion seek promotional outlets to inform the public of the facilities and amenities, that would make their vacation experience worth while
• Promotion mix


  The tool that conveys the message to the customers
• Sender


  Transmits certain information that will change people's attitude and create in them a desire to use the product or service
• Receiver


  The potential tourist
• Message


  Can be verbal, visual or written
• Public Relation


  A major promotion mix that is presentation of ideas, goods, or services about an organization using mass media
• Reminder Promotion


  This promotion reminds people of their positive experiences through a message that will serve to jog the public's mind and keep the product in the memory
• Personal selling


  A major promotion mix that is an oral presentation to one or more prospective customers on a face to face basis
• S.M.A.R.T goal


  Specific, Measurable, Attainable, Relevant, Time Bound
• Pre-feasibility study


  A step in Tourism project Evaluation and Analysis system that determines the justification of a more detailed economic feasibility study of a project and the subjects which the detailed study should tackle
• Government sector


  It is a sector that acts as a catalyst and to complement the effects of the private sectors including non-profit organizations
• Environmental Impact Analysis


  Usually carried out by government agencies to measure and weigh all the costs and benefits of alternative projects
• Cost-benefit-Analysis


  Carried out on behalf of government agencies to help them measure and weigh all the costs and benefits of alternative projects
• Private-sector financing for tourism Development


  Ranges from Individual citizens to major institutional leaders such as banks, trust companies, credit unions, insurance companies and other commercial finance
• Site Analysis


  Either specify a site or determine if any appropriate site within a geographic area
• Economic Contribution


  If the project creates a significant level of employment benefits
• Economic feasibility Analysis


  Determines the capability of a project in producing satisfactory financial return for its investors
• Flight Information Expediter


  Determines flight times of Airplanes and transmits information to flight operations and Air traffic command Center
• Station Manager


  Coordinates airline station activities at transport stations located at airports
• Chief Airport Guide


  Supervises and coordinates activities of workers engaged in Conducting guided tours at airport
• Flight-crew time clerk


  Compiles flight time records of flight officers for the payroll and crew scheduling departments
• Gate Agent


  Checks flight tickets at entrance gates or stations when boarding
• Gate services supervisor


  Coordinates activities of worker engaged in admitting departing passengers to the aircraft
• Airport Attendant


  Periodically inspects buildings & hangars to detect fire hazards and violations of airport regulations
• Traffic Agent


  Explains available routes, land limits, and special equipment available
• Passenger Service Representative


  Renders variety of personal services to airline passengers requiring other than normal services
• Aircraft log clerk


  Keeps record of usage and time intervals between inspection and maintenance of designated airplane parts
• District Sales Manager


  Maintains a profit for the airline