sociology dc age

• prensky (elderly) negative


  young people are digital natives, they use dc exceedingly more, to the point of it becoming a ’natural enviroment‘ - older people are left as digital immigrants/strangers, cannot ‘keep up’ with the youth
• eg of prensky (elderly)

  the elderly cannot book tickets to the cinema on their own
• ONS 2019 (elderly) positive 


  the generational divide may be shrinking, older groups of people are engaging in more in online activities. 65 - 74 year old age group = increased engagement in online activities with 52% in 2011 and 83% in 2019
• eg of ONS 2019 (elderly)

  elderly using social media applications like facebook to keep in contact with family
• OFCOM (elderly) negative

  socialising now coming from texting, the younger generations are shaping digital communication habits, and the millennium generation = losing their voice - suffering significantly not being able to communicate effectively
• eg of OFCOM 2019 (elderly)


  house party - an app where children communicate through virtual chat rooms, message and more

  the elderly struggling to even message
• silver surfer study (elderly) positive

  the elderly now embracing technology and adjusting to using it, with the help of ‘digital buddies’ — the campaign provides online, offline and one to one support, helping the elderly participate in dc
• statistic of silver surfer (elderly) 


  Allison Preston “the UK’s older gen = embracing smart tech to keep in touch with friends and family“
• berry (elderly) negative 


  found that those who don’t have access to the internet say that they ’lack skills‘ or ‘interest’ — also that there are psychological barriers preventing old people from accessing the internet, essentially marginalising them
• eg of berry (elderly) 


  the elderly not wanting to have to learn to use a computer
• positive 


  positive
• positive eg 


  eg