ystins

• Income Statement

  Financial statement that shows the results of operations on a business entity for a specific period of time
• Statement of Financial Position

  -also know as balance sheet

  -Financial statement that shows the financial position or condition of a business on a certain date
• Statement of Cash Flows

  Summarizes the inflows and outflows of cash, used to gauge the overall financial health of a business
• Inflows

  Funds received by a company due to sales, financing, or investments
• Outflows

  Money paid out by an organization as a result of its operating activities, financing and investments
• Executive Summary

  A short overview of the entire business plan, providing a busy reader with everything that needs to be known about the new venture's distinctive nature
• Industry Analysis

  Describes the industry the business will enter in terms of its size, growth rate, and sales projections
• Company Description

  Includes a general description of the company, its history, mission statement, products and services, current status, legal status and ownership, and key partnerships
• Market Analysis

  Breaks the industry into segments and identifies the specific segment (or target market) to which the firm will try to appeal
• The Economics of the Business

  Addresses the basic logic of how profits are earned in the business and how many units of a business's profits must be sold for the business to "break even" and then start earning a profit
• Marketing Plan

  Focuses on how the business will market and sell its product or service
• Design and Development Plan

  Focuses on the status of the firm's development efforts if it is developing a completely new product or service
• Operations Plan

  Outlines how the business will be run and how the product or service will be produced
• Management Team and Company Structure

  Describes the management team of the new venture and the company's structure
• Overall Schedule

  Shows the major events required to launch the business in the format of milestones critical to the business's success
• Financial Projections

  Presents the firm's pro forma (or projected) financial projections, including sources and uses of funds statement, assumptions sheet, pro forma income statements, pro forma balance sheets, pro forma cash flows, and ratio analysis