Highly developed, sequentially ordered knowledge in a specific field
Expert scripts
They permit rapid comprehension of expertise-specific information by experts
They are most often acquired through extensive real-world experience
They dramatically improve the information processing capability of an individual
They can promote thinking errors such as stereotypic thinking, the inhibition of creative problem solving, and the discouragement of disconfirmation of the script in the face of discrepant information
Knowledge organization of novices
Topical versus contextual; organized around the literal objects explicitly apparent in a problem statement
Knowledge organization of experts
Organized around principles and abstractions that are not apparent in problem statements, subsume literal objects, and derive from knowledge about the application of particular subject matter
Expert scripts
They have a sequential structure
They incorporate the norms that guide the actions of experts in their area of specialty
Script entry
Depends on having the necessary objects
Script doing
Accomplishing the main action and achieving the purpose of the script
Depends on ability (possessing the rudimentary techniques and skills necessary) and willingness (propensity to act)
Expert information processing theory
Parallel the theoretical and empirical action thresholds that explain individual intentions to form a new venture
New venture formation expertise
Related to individual scripts containing the "entry" component "feasibility" and the "doing" components "ability" and "willingness"
Discrimination among new venture formation experts and between experts and novices should be possible using the constructs of feasibility, ability, and willingness
Motivation
The human drive to satisfy the body's need for survival, with its highest form reflected in achievement motivation
Survival-oriented motivation can be seen in the "necessity entrepreneur" identified in the Global Entrepreneurship Monitor (GEM) studies
Commercially oriented entrepreneurs are working to earn money, power, prestige, and/or status, but these might not be the only "rewards" or "motivations" they are striving for
Drive theories
Suggest there is an internal stimulus driving the person and the individual seeks a way to reduce the resulting tension
Incentive theories
Emphasize the motivational pull of incentives, i.e. there is an end point in the form of some kind of goal, which pulls the person toward it
Entrepreneurship research must bridge the wide variety of theories of motivation and tie them to environmentally oriented theories like RBV, and also have some temporal components
Intrinsic motivation
Refers to a personal interest in the task, e.g. achievement motivation
Extrinsic motivation
Refers to an external reward that follows certain behavior
Self-determination theory
Identifies three inherent psychological needs that are necessary for self-motivation and personality integration: competence, relatedness, and autonomy
The extent to which an entrepreneur's venture fulfills the needs defined by self-determination theory will contribute to their intrinsic and extrinsic motivation levels
Entrepreneurs have often been described as being fully absorbed in their ventures and even overcommitted to the point of obsession
Intrinsic motivation
Motivation that comes from within, driven by internal factors
Extrinsic motivation
Motivation that comes from external factors
Extrinsic and intrinsic motivations can occur together, but the primary motivator can be determined using self-determination theory (SDT)
SDT
Theory that defines three basic psychological needs - competence, autonomy, and relatedness - that when met, lead to intrinsic motivation
The extent to which an entrepreneur's venture fulfills the needs defined by SDT will contribute to their intrinsic and extrinsic motivation levels
Obsession
Being fully absorbed in and overcommitted to one's venture
Entrepreneurial passion
Intrinsic motivation that drivesentrepreneurs to try again even after failure
External motivations/rewards for entrepreneurs
Status
Power
Social acceptance
Money
Stock options
Other forms of compensation
Final motivation
Motivation to reach a certain goal
Instrumental motivation
Motivation to do something that indirectly leads to a final goal
Motivation and behavior have to be understood in the context of the individual's perception of their environment and interaction within it
Work motivation
Combination of internal and external factors that initiate work-related behaviors and determine their form, direction, intensity, and duration
Work motivation is important for entrepreneurs but has been lacking in the study of entrepreneurship
Achievement motivation (Ach)
Motivational construct focused on the need for achievement and success
Early research on Ach in entrepreneurship had varying results, partly due to issues with how it was operationally measured
Work and Family Orientation Inventory (WOFO)
Multi-dimensional measure of Ach with sub-scales on mastery needs, work orientation, and interpersonal competitiveness - relevant for studying entrepreneurship
Type A personality
Extremely driven, focused, high-strung, and goal-oriented
Type B personality
More laid back and easygoing
Little research has examined whether individuals with certain personality types (Type A vs Type B) end up forming different types of firms