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UNIT 7: Strategic Position
PESTLE
Social
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Nour Abdelrahim
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Carroll’s CSR Pyramid
Business A-level > UNIT 7: Strategic Position > PESTLE > Social
17 cards
Cards (29)
What does CSR stand for?
Corporate Social Responsibility
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What concept does CSR sit alongside?
Stakeholder
concept
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What is Carol's CSR pyramid used for?
To
illustrate
levels
of corporate
social
responsibility
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What are the reasons for implementing CSR?
Improves brand image
Increases sales
Attracts skilled workers
Enhances employee retention
Growth in
ESG
funds
Access to easier finance
Benefits society and the business
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How does CSR potentially improve economic performance?
By enhancing
brand image
and
sales growth
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What are some societal benefits of CSR initiatives?
Climate change
initiatives and improved workforce skills
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What are the reasons against CSR?
Higher costs leading to lower
profits
Inefficient production methods
Potential for increased prices
Less feasible during a
recession
Smaller businesses may struggle with CSR
Customer
cynicism towards CSR as marketing
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Why might CSR be less feasible for smaller businesses?
Due to limited
resources
and lower
sales
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How might CSR initiatives affect a business's costs?
They may lead to higher costs and lower
profits
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What could happen if customers perceive CSR as marketing ploy?
They
might
become
cynical
towards
the
business
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How can CSR initiatives impact shareholder satisfaction?
Higher costs may lead to lower
revenues
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What are the main responsibilities of an organization under CSR?
To benefit
society
,
environment
, and communities
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See all 29 cards