Ability to find, access, use and create information effectively; engage with other users and with content in an active, critical, sensitive and ethical manner; and navigate the online and ICT environment safely and responsibly, being aware of one's own rights
Issues in Media and Information Literacy
Netiquette
Intellectual Property and Plagiarism
Data Privacy (Hacking, Phishing, and Identity Theft)
Other forms of Cybercrimes
Cyberbullying
Fake information ("Fake News")
Computer Addiction
Digital Divide
Intellectual Property
Creations of the mind, such as inventions; literary and artistic works; designs; and symbols, names, and images used in commerce
Types of Intellectual Property
Copyright
Patent
Trademark
Industrial Design
Geographical Indications and Appellations of Origin
Copyright
Protects the form of material expression and is only available for works that are fixed in tangible form
Copyright is a legal term used to describe the rights that creators have over their literary and artistic works
Copyright is not mandatory but recommended
Famous Copyright Infringement Claims
League of Legends vs Mobile Legends lawsuit
The Associated Press vs. Fairey
Public Domain
A body of creative work to which no exclusive intellectual property rights apply
Copyleft
Choosing not to file for a copyright and willfully "dedicating" it to the public domain
Plagiarism
An instance of using or closely imitating the language and thoughts of another author without authorization; the representation of that author's work as one's own, as by not crediting the original
Acts of Plagiarism
Copying media, especially images from other websites to paste them into your own papers or websites
Making a video using footage from others' video or using copyrighted music as part of the soundtrack
Performing another person's copyrighted music (i.e. playing a cover)
Composing a piece of music that borrows heavily form another composition
Most Common Types of Plagiarism Committed by Students
Verbatim Plagiarism
Mosaic Plagiarism
Misattribution Plagiarism
Self-Plagiarism
Fair Use
A legal principle stating that one can use a copyrighted word without a license for the following purposes; commentary, criticism, reporting, research and teaching
Guidelines: Fair Use
The majority of the content must come from you
You must give credit to the creator of the copyright materials
You must assure that your material is for non-commercial use only
The spectrum of rights
Copyright (All Rights Reserved)
Creative Commons (Some Rights Reserved)
Public Domain (NO Rights Reserved)
Patent
An exclusive right granted for an invention. It provides the patent owner with the right to consent on the invention or a way for others to use it. In return, the patent owner is responsible for making technical information about the invention available in the published patent document or in public
Famous Patents
The lightbulb by Thomas Edison
Trademark
A distinguished sign of goods or services that identifies and differentiates from one enterprise to another; a signature mark
Trademark Symbols
Registered Trademark (R)
Unregistered Trademark (TM)
Unregistered Service Trademark (SM)
Industrial Design
Protects only the appearance or aesthetic features of a product such as shape, surface, patterns, lines or color
Famous Industrial Designs
Coca-Cola
Christian Louboutin's Red Heels for Women
Vespa scooters
Geographical Indications and Appellations of Origin
Signs used on products possessing qualities, a status, or characteristics that are essentially attributable to that location of origin
Examples of Geographical Indications and Appellations of Origin
Baguio Special
Strawberry from Cebu, Philippines
Henechen Mangoes
Registered Trademark
Trademark that has been officially registered and protected by law
Unregistered Service Trademark
Trademark used to identify a service that has not been officially registered
Trademark
A symbol, word, or words legally registered or established by use as representing a company or product
Trademark Symbols
SM
TM
WU
AMERICAN
WESTERN
UNION
EXPRESS
UNITED
AIRLINES
Industrial Design Examples
Coca-Cola
Christian Louboutin's Louis Vuitton Red Heels for Women
Vespa is an Italian luxury brand of scooters and mopeds manufactured by Piaggio
Examples of Geographical Indications and Appellations of Origin
Baguio Special
Shawberry com
Phaed
CEBU PHILIPPINES
HELENCHEE MANGUE SECHE DRIED MANGOES
SHNIS
Republic Act No. 8293 or Intellectual Property Code of the Philippines
Types of Intellectual Property
Patent
Copyright
Trademark
Copyright Validity Period
Literary works: During the lifetime of the author plus 50 years after death
Sound Recording: 50 years from the date of creation
Broadcast Recording: 20 years from date of broadcast
Art/Photographic Work: 25 years from the date of creation
Audio-visual Work: 50 years from publication
Trademark Validity Period
10 years, renewable for 10 year periods
Invention Patent Validity Period
20 years from filing date
Common Cybercrime Issues
Data Privacy
Identity Theft
Hacking
Phishing
Hacking
Involves activities that seek to compromise digital devices, such as computers, smartphones, tablets, and even entire networks
Phishing
A type of Social engineering attack often used to steal user data, including login credentials and credit card numbers
Identity Theft
Occurs when a criminal obtains or uses the personal information of someone else to assume their identity or access their accounts for the purpose of committing fraud, receiving benefits, or gaining financially in some way
Data Privacy Act of 2012 (RA 10173)
1. Protects the privacy of individuals while ensuring free flow of information to promote innovation and growth
2. Regulates the collection, recording, organization, storage, updating or modification, retrieval, consultation, use, consolidation, blocking, erasure or destruction of personal data
3. Ensures that the Philippines complies with international standards set for data protection through National Privacy Commission (NPC)