Gq G proteins activate phospholipase C. This enzyme creates two second messengers from the double-phosphorylated membrane phospholipid phosphatidylinositol bisphosphate (PlnsP2): 1. Inositol 1,4,5-triphosphate (InsP3), which is hydrophilic, and 2. Diacylglycerol (DAG), which is lipophilic. IP3 migrates to the endoplasmic reticulum (ER), where it opens Ca2+ channels that allow Ca2+ t flow into the cytoplasm. By contrast, DAG, which is lipophilic, remains in the membrane, where it activates protein kinase C, which phosphorylates proteins in the presence of Ca2+ ions and thereby pass the signal on.