1a. strength is that the results are supported by evidence from previous evidence
1a. findings can be seen to support those of Fillmore as they demonstrated that smashed leads to a higher estimated speed than the word hit, words are perceived differently
1a. Filmore found that people perceive words differently and word hit is perceived as gentler than smashed
1a. supporting evidence suggests that results of study are valid
1b. limitation is that the findings are contradicted by evidence based on real life events
1b. a study used an interview method based on real-life events, whereas Loftus and Palmer used a laboratory experiment based on watching video clips
1b. a study found that witnesses to a real armed robbery in canada were not influenced by leading questions
1b. ecological validity is higher in the other study, this suggests the findings of Loftus and Palmer do not prove that eyewitness testimonies are unreliable
2. methodology and procedures
2a. strength is that it is controlled experiment
2a. use of control group can be seen as strength as it allows confounding variables to be controlled
2a. casual relationships can be established, means we can conclude that it was the IV causing the effect on DV
2a. gives reliable results because they could then fully measure impact of words smashed and hit in relation to those who were not exposed to either independent variable
2b. limitation is the lack of ecological validity
2b. sample watched video clips of accident which is not same as witnessing it real life. response is not compared to real situation, no consequences
2b. a study assessed the accuracy of EWT to a real-life armed robbery, found witness statements were accurate 4 months after event despite exposed to misleading questions
3. ethical issues and social implications
3a. Limitation is Lack of Valid Consent
3a. P’s were deceived about the true aims of the true aims of the study which means their consent cannot be deemed fully valid
3a. this can be justified as it may have led to demand characteristics which would not have provided useful insights into EWT
3b. Strength is Protection from Psychological Harm
3b. can be argued that the use of video clips lacks ecological validity, exposing participants to a real life accident may have cause psychological distress
3b. the use of video clips is justified as it protects participants from psychological harm making the study more ethical