Save
PSYCH PAPER 1
SOCIAL INFLUENCE
Conformiy to social roles: Zimbardo
Save
Share
Learn
Content
Leaderboard
Learn
Created by
Mads Brewin
Visit profile
Cards (10)
social
roles
are the parts people play as
members
of social
groups
- accompanied by
expectations
of others and appropriate
behaviours
for their role.
zimbardo's
prison
experiment was conducted in
1973
, in the basement of
stanford
university.
the aim of Zimbardo's prison experiment was to see how
readily
people
conform
to new social roles.
Zimbardo
gathered his participants by putting an
advert
in a
newspaper
, gathering
75
respondants.
these filled out a
questionnaire
about physical and
mental
health.
the
24
deemed most
stable
were selected for the study.
all participants were
american
male
students.
prisoners were arrested at their
homes
, and transported to the mock
prison.
they were given a
smock
to wear and a
number
, which they were to be referred to as.
guards were also given
uniforms
and
batons.
guards were told they were not to be
physically
violent, but no other
restrictions
were given.
the
effects
of their social
roles
was displayed in their
behaviour.
prisoners
rebelled
at first -
guards
became increasingly physically
aggressive.
experiment was stopped after
6
days - many prisoners
released
early.
guards
harrassed
prisoners - midnight
headcounts.
one prisoner went on
hunger
strike - guards
force
fed him.
LIMITATION: LACK OF REALISM
not in a
real
prison.
participants were
play-acting
, performance was based on pre-formed
stereotypes
of guards and prisoners from the
media.
one guard admitted to basing his
actions
on one of his
favourite
film
characters.
tells us little about
conformity
in real prisons.
STRENGTH - INTERNAL VALIDITY:
researchers say that participants did
behave
as if they were actually in a
prison
, as the prisoners were under the
influence
that it was real.
90
% of conversation surrounded prison life.
suggests high
internal
validity.
LIMITATION - EXAGGERATES POWER OF THE ROLES:
may have
exaggerated
the impact of the
social
roles.
only
1/3
of guards showed
brutality.
another
1/3
tried to remain
fair.
the final
1/3
sided with the prisoners.
LIMITATION - ALTERNATIVE EXPLANATION:
Zimbardo states conforming to the role came
naturally.
psychologists argue this doesnt
account
for the behaviour of the non-brutal
guards.
social
identity
theory states guards had to actively
identify
with their roles to act in the way that they did.