An active system that receives information from the senses, puts that information into a usable form, organizes it as it stores it away, and then retrieves the information from storage
Encoding Failure (information has not been encoded)
Memory Trace Decay Theory (physical changes in the brain due to memory fades with disuse)
Interference (Proactive Interference - older material interferences with recall of newer information, Retroactive Interference - newer materials interferences with recall of older information)