A blueprint or type of inquiry within qualitative, quantitative, and mixed methods approach that provides specific direction for procedures
Qualitative Research Design
Open and flexible allowing researchers modify their design so easy
Involves collecting and analyzing non-numerical data (e.g., text, video, or audio) to understand concepts, opinions, or experiences
Used to gather in-depth insights into a problem or generate new ideas for research
Case Study
Analysis of persons, groups, events, decisions, periods, policies, institutions or other systems that are studied holistically by one or more methods. It investigates a phenomenon within its real-life context.
Case Study
Provides more understanding on complex issue
Applies variety of methodologies and sources to investigate a research problem
Extends experience or adds strength to what is already known through previous research
Most widely used by social scientists to examine contemporary real-life situations and provide the basis for the application of concepts
Can provide detailed descriptions of specific and rare cases
Case Study
Intense exposure to the study may bias a researcher's interpretation of the findings
Design does not facilitate assessment of cause and effect relationships
Vital information may be missing, making the case hard to interpret
The case may not be representative or typical of the larger problem being investigated
Ethnography
Study of cultural patterns of people and their perspective as a group. It also involves their beliefs, values and attitudes.
Grounded Theory
Development of theory directly based and grounded in data collected by the researcher. It is an approach that generates and modifies a theory.
Narrative Inquiry
Tales of experience or imagination and come naturally to human beings.
Phenomenology
A phenomenon is something you experience on Earth as a person. It is a sensory experience that makes you perceive or understand things that naturally occur in your life such as death, joy, friendship, care giving, defeat, victory, and the like.
Sampling
A process used in statistical analysis in which a predetermined number of observations taken in larger population
Types of Sampling Methods
Probability Sampling
Non-probability Sampling
Probability Sampling
A sampling technique in which sample from a larger population are chosen using a method based on the theory of probability
Probability Sampling Methods
Simple Random Sampling
Cluster Sampling
Systematic Sampling
Stratified Random Sampling
Non-probability Sampling
A sampling method that is reliant on a researcher's ability to select members at random. This sampling method is not a fixed or pre-defined selection process which makes it difficult for all elements of a population to have equal opportunities to be included in a sample.
Non-probability Sampling Methods
Purposeful/Purposive Sampling
Quota Sampling
Snowball Sampling
Purposeful/Purposive Sampling
The most common sampling strategy where participants are selected or sought based on pre-selected criteria based on the research question
Quota Sampling
A sampling technique whereby participant quotas are preset prior to sampling
Snowball Sampling
Also known as chain referral sampling where the participants refer the researcher to others who may be able to potentially contribute or participate in the study
Data Collection is very important in the aspect of research
Researcher should choose the proper sampling method to answer what was asked in the research problem
Sampling
A process used in statistical analysis in which a predetermined number of observations taken in larger population
The methodology used to sample from a larger population depends on the type of analysis being performed
Types of Sampling: Sampling Methods
Probability Sampling
Non-probability Sampling
Probability Sampling
Sample from a larger population are chosen using a method based on the theory of probability
Every member of the population has a chance of being selected
Simple Random Sampling
Method of collecting data where every single member of a population is chosen randomly, merely by chance and each individual has the exact same probability of being chosen to be a part of a sample
Cluster Sampling
Researchers divide the entire population into sections or clusters that represent a population. Clusters are identified and included in a sample on the basis of defining demographic parameters such as age, location, sex etc.
Systematic Sampling
Members of a sample are chosen at regular intervals of a population. It requires selection of a starting point for the sample and sample size that can be repeated at regular intervals
Stratified Random Sampling
Population can be divided into smaller groups, that don't overlap but represent the entire population together. While sampling, these groups can be organized and then draw a sample from each group separately
Non-probability Sampling
Reliant on a researcher's ability to select members at random. This sampling method is not a fixed or pre-defined selection process which makes it difficult for all elements of a population to have equal opportunities to be included in a sample
Purposeful/Purposive Sampling
Participants are selected or sought based on pre-selected criteria based on the research question
Quota Sampling
Participant quotas are preset prior to sampling. Researcher is attempting to gather data from a certain number of participants that meet certain characteristics that may include things such as age, sex, class, marital status, HIV status, etc.
Snowball Sampling
Also known as chain referral sampling. Participants refer the researcher to others who may be able to potentially contribute or participate in the study. This method often helps researchers find and recruit participants that may otherwise be hard to reach