mil

• Print media


  Paper and ink reproduced in a printing process that is traditionally mechanical, such as for books, newspapers, magazines, journals, and brochures
• Text media


  • A type of print media that is a simple and flexible format for conveying ideas, whether handwritten or printed
• Visual media


  • Pictures, photos, images, and graphics used to channel communication using the sense of sight. Visuals combined with text are also considered as visual media
• Examples of Visual media

  • Informational graphics (infographic)
  • Cartoons
  • Photography
• Informational graphics (infographic)


  A visual representation of information to understand the high-volume and complex data easily, e.g.: graphs, charts
• Cartoons


  A sketch or drawing intended as satire, caricature, or humor, e.g., comic strip, editorial cartoons in newspapers and magazines
• Photography


  An image created by light captured on a light-sensitive surface, which is usually photographic film
• Broadcast media


  A type of media that reaches target audiences using airwaves as the transmission medium. Examples are radio and television
• Audio media


  • A type of broadcast media that uses audio or voice recording as a medium in the delivery of information. These are devices that appeal to the auditory sense
• Multimedia


  • Concerned with the computer-controlled integration of text, graphics, drawings, still and moving images (video), animation, audio, and any other media where every type of information can be stored, communicated, and handled digitally
• Multimedia


  • Rich media
  • Hypermedia
• Rich media


  A term used in digital advertising to describe an ad having advanced features such as video, audio, or other aspects that enable viewers to interact and engage with the content
• Hypermedia


  An extension of multimedia, where photos or graphics are linked to other sources of information
• New media


  Refers to the merging of different equipment and tools for producing and distributing news through digitization and computer networking. It allows media texts to be produced and distributed on multiple media devices
• Media convergence


  A term used to integrate the different technologies emerging on one digital platform to organize and distribute content