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Cards (48)
Knowledge
Management
The process of capturing,
distributing
, and effectively using
knowledge
Organizational
Impacts of Knowledge Management
Impact on
People
Impact on
Processes
Impact on
Products
Impact on
Overall Performance
Why
adopt Knowledge Management?
Retaining expertise of employees
Enhancing customers' satisfaction
Increasing profits or revenues
IDC
and
Knowledge Management
Magazine joint survey on KM practices in US companies [Dyer & McDonnough 2001]
Dimensions
of Organizational Impacts of Knowledge Management
People
Processes
Products
Organizational Performance
Impact
on People
KM can
facilitate
employee
learning
KM causes employees to become more
flexible
KM enhances employee job
satisfaction
Impact
on Employee Learning
1.
Externalization
2.
Internalization
3.
Socialization
4.
Communities
of
practice
Impact
on Employee Adaptability
Employees are likely to
adapt
when they
interact
with each other
Employees are more likely to
accept change
Employees are more prepared to respond to change and less likely to be
caught
by
surprise
Impact on Employee Job Satisfaction (1)
Turnover rates are
reduced
, positively affecting
revenue
and profit
Employees feel better due to
knowledge
acquisition and skill enhancement
Employees'
market
value is
enhanced
relative to other organizations' employees
Impact
on Employee Job Satisfaction (2)
KM provides employees with
solutions
to problems they
face
Providing
tried-and-tested
solutions
amplifies
employees'
effectiveness
Helps keep employees
motivated
Impact on Employee Job Satisfaction (3)
Mentoring
and training are excellent
motivators
Communities of Practice provide
intimate
and
socially
validated control over their own work practices
Knowledge
Employee
Learning
Employee
Adaptability
Employee
Job Satisfaction
Impact
on Processes
KM
enables improvements in
organizational
processes such as marketing, manufacturing, accounting, engineering, and public relations
Effectiveness
Performing the most suitable processes and making the best possible
decisions
Efficiency
Performing the processes quickly and in a low-cost fashion
Innovation
Performing the processes in a creative and novel fashion, that improves
effectiveness
and efficiency—or at least
marketability
Impact on Processes: Effectiveness (1)
Ford
and
Firestone
case study
Impact
on Processes: Effectiveness (2)
Reorganization
of a large firm's engineering department in
1996
Impact on Processes: Effectiveness (3)
KM at
Tearfund
Impact
on Processes: Effectiveness (4)
KM at
Tearfund
(cont)
Impact on Processes: Efficiency (1)
Toyota
BP
Impact on Processes:
Efficiency
(2)
Toyota
case study
Impact on Processes: Efficiency (3)
BP
case study
Impact
on Processes: Innovation (1)
KM enables
riskier brainstorming
, thus enhancing process innovation
The power of
intellectual capital
is the ability to breed ideas that ignite value
Impact on Processes: Innovation (2)
Buckman Laboratories
case study
Knowledge
Process
Efficiency
Process
Innovation
Process
Effectiveness
Knowledge Management
Enables riskier brainstorming
Enhances process innovation
JP
Morgan Chase
: 'The
power of intellectual capital
is the ability to breed ideas that ignite value'
Impact on Processes: Innovation
1. Improved
brainstorming
2. Better
exploitation
of new ideas
Impact on Processes: Process Efficiency
1.
Productivity improvement
2.
Cost savings
Impact on Processes: Process Effectiveness
1. Fewer
mistakes
2.
Adaptation
to changed circumstances
Value-added
products
New or improved products that provide significant additional value compared to earlier products
Knowledge
-based products
Products such as consulting and software development that are heavily reliant on
knowledge
Value
-added products:
Ford
Best practices
replication
process in manufacturing
Achieved
5-7
% annual improvements in key measures like throughput and
energy
use
Value-added products:
Buckman Laboratories
Innovative processes enabled sales/support staff to feed customer problems into
network
to access expertise and develop innovative
solutions
Value-added products:
Steelcase
Used video
ethnography
to understand how customers use office
furniture
and redesign products to be more attractive
Knowledge-based products: ICL (now Fujitsu)
Consultants can quickly access and combine best knowledge to bid on proposals that would otherwise be too
costly
or
time-consuming
Knowledge-based products:
Matsushita
Designed an
automatic bread-making
machine by observing and incorporating techniques of a
master
baker
Knowledge-based products:
Sun
,
Microsoft
Place
solutions
to customer problems in a
shareable
knowledge base
Let customers
download
software patches based on
automated
diagnosis
Investments in KM should be viewed as
capital investments
to produce
long-term benefits
, not just present-time assets
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