tvbroad

Cards (64)

  • broadcasting - to send out or transmit using radio/television/streaming
  • broadcasting - something that covers a wide range of different communication methods including television, radio, podcasts, etc.
  • tv broadcasting - telecommunications network for the distribution of television program content, where a central operation provides programming to many television stations or pray television providers.
  • people in broadcasting
    • anchor/s
    • reporters
    • producer/director/floor director
    • video graphics editor
    • video researcher/production assistant
    • video journalist/camera man
  • tv broadcasting
    1. content
    2. human voice
    3. technical application
  • content - the core of the broadcast piece
  • script - written material indicating verbal and nonverbal action that has to go into the program
  • script - tells us what to do and say and when and how
  • importance of script
    • ensure accuracy of information
    • ensure continuity of program
    • maximize airtime
  • broadcast news writing uses a different structure than print journalism
  • structure : direct to the point
  • characteristics : simple
  • length : shortest possible
  • sentence structure : simple only (one idea = one sentence = one paragraph, one sentence = three lines ratio)
  • purpose : writing for the ear, consider element of immediacy
  • parts of script
    • front page
    • program rundown
    • main script
  • seen in the front page:
    • logo
    • date
    • station name
    • list of talents
  • for front page:
    • ALL CAPS
    • readable font
    • better written in a table
    • must have all necessary parts
  • THE 4C's
    1. correctness (accuracy)
    2. clarity (easily understood)
    3. conciseness (brevity & shortness)
    4. color (interesting)
  • sample contents:
    1. international news
    2. national news
    3. local news
    4. entertainment news
    5. sports news
    6. informercial/DevCom
  • components of audiovisual script:
    1. visual
    2. aural
  • visual - will tell us what we will actually see
  • aural - what we need to hear
  • view the video before writing the story - words must match video
  • identify people shown in stories quickly - don't leave viewers guessing
  • let the pictures tell the story - use words to clarify items that aren't obvious
  • ONE sentence = ONE idea
  • avoid writing sentences with a lot of punctuations & create bite size informations
  • create an outline
  • bumper - some lines between the news and commercial breaks
  • bumper - tell the listeners that there will be some more news coming up
  • billboard - heard after the news
  • billboard - reminds what product sponsors the said news
  • headlines - teasers of the top stories in a news program
  • headlines - appears right after OBB
  • OBB - Opening Billboard
  • OBB - standard (short) first video of the program
  • CBB - Closing Billboard
  • CBB - end video of he show
  • violator - graphic element placed on the screen to identify the network/channel airing the program