Occurs when resources are not allocated efficiently - totalsurplus is not maximised
4 kinds of market failure
market power, externalities, public goods, commonproperty resources
When do imperfect markets exist
relatively small number of firms, firms have market power, firms use productdifferentiation, barriers to entry are used
Barrier to entry
government regulation and patents, start-up costs, technological advantages
Market power
A firm can affect market price by varying its output
How does market power = market failure
Firms attempt to profit maximise -> higher prices and reduced output -> decreasing total economic surplus
Producer surplus increases, but consumers pay more and receive less (DWL)
Regulation of market power
govt legislation can prevent anti-competitiveconduct to improve efficiency of economy, priceregulation can increasequantity and decreaseprice, requiring firms to protect consumer rights
Externalities
Production or consumption of a good creates externalcosts and/or benefits -> side effects of economic activity
Why externalities = market failure
When they exist, market outcome is not efficient: fails to set correct price and fails to produceatsociallyoptimal quantity
Negative externalities
Economic actions create an external cost -> cause market quantity to be greater than optimal; price will be less than optimal
Example of negative externality
Factories that emit pollutants into atmosphere impose external costs by adversely affecting health of people in the area;
Why does negative externality = market failure
overproduction -> DWL -> decrease in TS.Social costs are not recognised by Private market
Positive externalities
Benefits of an economic transaction that have "spilled over" to a third party
Example of positive externality
education: HECS allows students an extra salary for further education. This benefits society because in the longrun the student will be skilled in a productive woorkforce.
Why does positive externality = market failure
market quantity is less than optimal -> DWL -> decrease in total surplus
Internalising externalities
Govt. uses market based policies to force the government to recognise the external cost or benefit in the market price.
Internalising positive externalities
Govt. pays a subsidyequal to external benefit to shift consumer's privatedemandcurve to the socialdemandcurve. Producer recieves Pe, consumer pays P2, quantityincreases
Internalising negative externalities
Reduce output by placing e.g a pollutiontaxequal to externalcosts. This increases firm's private costs to shift and coincide with the social supply curve. Priceincreases - > outputdecreases - > polluterpaysprinciple -> factories have incentive to decrease tax bill
Private goods
rival in consumption - one person's consumption decreases another excludable from non-payers - exclusionprinciple (consumers who purchase gain exclusive rights of ownership and benefits)
example of private good
most household goods e.g A can of soda
club goods
nonrival in consumption (can be consumed by multiple people at the same time) e.g streaming music and excludable (price can be used to exclude those that don't pay) e.g people must pay a subscriptionfee to stream music
public goods
non-rival in consumption and non-excludable. Many people can breatheair, watch a free-to-air tv broadcast, watch a fireworks display. Impossible to prevent a non-payer from using the product.
Example of a public good
Lighthouses are non-rival (ships using the light doesn'tprevent other ships from doing so) and non-excludable (lights cannot be turnedoff for some ships and on for others.)
Why does public good = market failure
characteristics of non-excludable makes public goods subject to the free-rider problem. Producer cannot charge everyone who uses good; benefits of the good are consumed without a cost.
Common resources
Nonexcludable and rival in consumption. Ownership of the oceans are universal (no clearly defined propertyrights). People become encouraged to use as much of the good as possible (becomes rival and suffers from the tragedy of commons)
What is tragedy of commons
People acting independently to pursue their own selfinterest cause the depletion of shared resources
Example of a common resource
Fish and wildlife are non-excludable and rival; some freehighways become congested and 'rival' at peakhour
Why do common resources = market failure?
Suffers from the tragedy of commons -> market fails to preserve stocks of depletedresources e.g fish and wildlife from becoming extinct -> poses a threat to sustainability
How does govt. intervene in common resources?
Regulation to manage and control use of goods e.g setting licenses for commercial fishing, setting a restricted fishing season and bag limits for recreational fishing
Merit goods
Govtsupplied goods because of their large externalbenefits on society. Society places less value -> underconsumption -> govt. intervenes to supply at a heavily subsidised price -> more consumption
e.g health and education
What is a barrier to entry
anything restricting or blocking a newfirm from entry into a market
how does market power = DWL 

Producer surplus increases, consumer surplus decreases (pay more and receive less) total economic surplus decreases
Examples of business practices that reduce competition

misuse of market power, predatory pricing, merger, cartel