A range of services available on the Internet including marketplaces, search engines, social media, creative content outlets, app stores, communications services, payment systems, collaborative economy, and much more
Direction
Identify the order of importance of the various elements and place them in a sequence where the eye moves and perceives the things it sees
Simplicity
The more options you place on your site, the more difficult it is for a visitor to make a decision and more time is required to browse through them
WYSIWYG
What You See Is What You Get, an application used to create websites where the developer can directly drag and drop elements to manipulate the layout