Adorno identified the authoritarian personality this is where a person has a high respect for someone who has a high figure of authority and they show disapproval for people of lower status fuelled by their fixed outlook of the world
Adorno believed that the authoritarian personality formed as a result of harsh parenting expecting absolute loyalty and strict disciple these experiences create hostility and resentment.
Adorno investigated the cause of obedient personality in a study of 200white American middle class people and their unconscious attitudes towards other racial groups.
Adorno made a f scale to measure personality types of prejudiced beliefs People who scored high on the f scale are disapproving of those they view as weak and are conscious of their own status and have a fixed mind-set on stereotypes
He found a positive correlation between prejudice and authoritarianism
