Communication for Academic Purposes

• Problem Solution Proposal - is a method for analyzing and writing about a topic by identifying a problem and proposing one or more solutions.
• Problem Solution Proposal


  Invitation to consider a specific solution to a problem of local or global significance
• Problem Solution Proposal


  • Social, judicial, political, ethical and environmental or health related
  • Detailed description of a series activities aimed at solving a certain problem
  • Logical presentation of research data
  • Illustrate the significance of the data
  • Show idea's relationship to past actions
  • Articulate activities for proposed projects
• Getting ready to start

  1. Vision to Proposal

  2. Funding Options

  3. Build a private proposal team

  4. Hold a kick off meeting
• Advantages of a Project Proposal

  • Develops professional relationship between organization and donor
  • Facilitates appropriate words for conception of idea
  • Contains framework for clear understanding of the project
• Disadvantages of a Project Proposal

  • Planning problems
  • Proposal maybe rejected
  • Growth of financial aid
• Major Parts of a Proposal

  • Introduction
  • The Proposal Proper
  • Plan of Action
  • Conclusion
• Introduction


  Stipulates the history of the proposal, the background from where it comes from, and the factors that prompted the writer to propose such project or program
• What must be presented and defined in the Introduction

  • Needs Statement or Statement of Significance
  • Professional Qualifications
  • Goals and Objectives
• The Proposal Proper


  Stipulates the proposition or the statement of purpose
• What must be included in The Proposal Proper

  • Project Background
  • Project Description
• Plan of Action


  Shows the writer's preparedness in executing the details and the implementation of the said proposal
• What must be highlighted in the Plan of Action

  • Sustainability of the project or program
  • Assessment
  • Dissemination
• How to make an effective PSA video

  1. Choose a prevalent and pervasive topic

  2. Research about your topic

  3. Identify beneficiaries, sponsors, supporters and audience

  4. Catchy scripts

  5. Insert some texts

  6. Edit..edit..edit

  7. Show experts and ask for constructive comments

  8. Edit

  9. Finalize video
• Steps on creating successful Advocacy Program

  1. Establish SMART goals

  2. Design the Strategy

  3. Preach the message

  4. Utilize and explore new media

  5. Raise funds for the advocacy

  6. Build connection and coalition

  7. Organize Communities

  8. Ask support from prominent and powerful people
• PSA Concept


  • Agency's Name
  • Advocacy
  • Rationale
  • Target Beneficiaries
  • Projects/Programs
  • Coalitions/Link
  • Budget
  • Fundraising Initiatives