Likelihood of behaviour occurring determined by consequences
Desireable consequence = behaviour repeating
Undesirable consequence = behaviour notrepeated
Antecedent - Behaviour - Consequence
Antecedent
Initiates, triggers or stimulates behaviour
Behaviour
Any action
Consequence
Shapes and guidesfuture behaviour
Positive reinforcement
Give something desirable to increase likelihood of behaviour occurring
Positive punishment
Give something undesirable to decrease the likelihood of behaviour occurring
Negative punishment
Take something desirable to decrease the likelihood of behaviour occurring
Negative reinforcement
Take something undesirable to inrcrease the likelihood of the behaviour reoccurring
Observational learning
A socio-cognitive approach to learning: watching another persons behaviour and use that to guide own future behaviour
Person being observed = model
Attention - activelywatching or focusing awareness on the model
2. Retention - forming a mentalrepresentation of what we see
3. Reproduction - having the physical and mentalcapacity to replicate the behaviour
4. Motivation - desire to replicate behaviour
5. Reinforcement - if positive, increases the likelihood that the observer will repeat the behaviour
Memory
A set of psychobiological systems and processes that allow our pastexperiences to inform how we respond to and interpret our current experiences and to imagine the future
Encoding
Convertinginformation into a useable form
Storage
Retaining information for future use
Retrieval
Accessing previously stored information from LTM
Sensory memory
Holds sensory information in a rawform for very short periods of time
Sensory memory
Duration: 0.2 - 0.4 seconds
Capacity: Unlimited
Short term memory
Active store that holds all the information you are consciously aware of at any moment
STM
Duration: Approximately 15 - 30 seconds
Capacity: 7 plus or minus 2 - increased by chunking
STM
Information can be lost through:
Decay - not being used and fading away
Displacement - stm is full and new items can only be added by pushing out old ones
Long term memory
Relatively permanent, limitless passive storage system
LTM
Capacity: Relativelyunlimited
Duration: Lifelong
Atkinson Shiffron model
Strengths
Its ability to explain how information is transferred to LTM from sensory memory and STM and why forgetting occurs
Atkinson Shiffron Model
Weaknesses:
Doesn't explain different forms of LTM
Model doesn't explain how we encode, store and retrieve information
Doesn't tell us what happens if there is damage to certain areas of the brain
Types of LTM
Explicit - consciously recalled memories of facts or personally experiences events
Types of LTM
Semantic: facts and concepts
Types of LTM
Episodic: events from our lives
Types of LTM
Implicit - unconscious recall of memories about how to do something
Types of LTM
Procedural: Skills and knowinghow
Types of LTM
Conditioned: Classical and operant, fears
Autobiographical memory - includes semantic and episodic
Memories of personallyexperiencesevents and selfknowledge
Episodic future thinking
Allows us to imagine how we will experience an event in the future from a first person perspective
Alzheimers disease
A neurodegenerative disease that causes a progressive loss of brain tissue (atrophy) that is eventually fatal