Avoiding extremes, progressive ideas (acceptance that Thatcherism had aroused aspirations and expectations), do the same things as the Conservatives but more efficiently
Spin doctors handle media and help judge the public mood, not a new practice: Thatcher had employed a well-organized press team but with Labour's spin doctors, there was a large degree of influence
1997 election: 101 female Labour MPs, 30 Conservative, 3 Liberal Democrat + Sex Discrimination Act: legal for all political parties to use the all-female shortlisting
Ending the right of unelected hereditary peers to sit in the upper house-> 2001: more life peers in his 4 years government than the Conservatives had in their 18
The Greater London Authority Act in 1999: an executive figure responsible for governing Greater London-> Ken Livingstone-> gave mayoral role a high profile and suggested that governmental power could be effectively and democratically devolved
Winter fuel allowance 1997: for senior citizens, 100£, criticized because granted without regarding person's income-> wasteful, could be directed to areas of greater need
National Minimum Wage Act 1998: £4.85 minimum hourly wage for adult workers-> immediately raised the wages of over 1.5 million workers-> Conservatives opposed the measure as a threat to jobs BUT accept when in government
Human Rights Act 1998: better balance between rights and responsibilities, the powers of the state and the freedom of the individual-> oblige public authorities be more attentive to the rights of ordinary people
Jobseeker's allowance 1998: adjustment of the measure introduced by Major: show evidence of actively looking for work-> streamline this system (removing test attaching to applicants and allowing grater time and flexibility in work research)